
sleep²
About
When does a quick nap turn into real deep sleep? That’s exactly the question we asked ourselves when the startup sleep² came knocking with their idea for a sleep tracking app – and we decided to embark on the journey together, from the very first yawn to the final REM phase.
Industry
Health & Healthcare
Partner
Services
strategy
Research & Insights
Brand Strategy & Consulting
Digital Product Strategy
Customer Journey Mapping
Brand Story
Brand Positioning
Naming
identity
Corporate Design
Logo Design
Typography & Color Concept
Visual Storytelling
Verbal Identity
Brand Book & Brand Guidelines
Photography & Visual Language
Illustration
experience
User Research
Accessibility
User Experience Design
User Interface Design
Visual Prototyping
Design Systems
Native App Design
Web Design
technology
Infrastructure & Hosting
Web Development
CMS (Craft, Webflow, Contentful)



From the first concept sketch to the product launch, we accompanied sleep² on their path to becoming a true digital sleep expert. The challenge: crafting a user experience that feels calming while delivering precise insights. Our solution: intuitive interfaces with a minimalist design language and a soothing color palette that turn tracking itself into a ritual – from login to daily analysis.




The close collaboration between our strategy, design, and development teams at allaboutapps, together with the founders and sleep experts Prof. Dr. Schabus and Dr. Winkler, was key. The result: a smart and intuitive sleep tracking app that hides complex sleep analytics behind a dreamily simple interface – easy enough to use even half asleep.

Team
Fabian Weingartler
Lea Hierzenberger
Jasmin Papadimitriou
Andreas Tinoco Lobo
Sarah Schauppenlehner
Hana Salihodzic
Stefan Ortmair
Bernhard Gigler