Seeqnc wordmark on DJ background

seeqnc

seeqnc identifies music in real time – on stage, in streams, and across social feeds – bringing order to the chaos of global music usage. Already a tech leader, it was time for the brand and website to catch up. We refined the strategy and reimagined the visual identity with a design system that keeps pace with this revolutionary SaaS product.

industries

Technology & Digital

services

strategy

Research & Insights

Brand Strategy & Consulting

Digital Product Strategy

Customer Journey Mapping

Brand Positioning

identity

Corporate Design

Logo Design

Typography & Color Concept

Visual Storytelling

Brand Book & Brand Guidelines

experience

User Research

User Experience Design

User Interface Design

User Testing

Web Design

technology

Software Architecture

CMS (Craft, Webflow, Contentful)

iPhone in hand shows homepage of Seeqnc
Back of a T-shirt printed with a yellow Seeqnc logo

To represent music visually, the name-giving audio sequences were translated into a sound visual language for seeqnc. This system appears in the signet, graphic patterns, large-scale animations, and other design elements. Color and typography emphasize the brand’s modern tech character.

Brand elements with shapes and mockup
Laptop shows copyright compliance subpage of Seeqnc
Billboard shows Seeqnc poster with DJ motif

After several investment rounds, it was time to establish the topic of AI-supported music recognition within the actual music industry. The website structures seeqnc’s solutions – copyright protection, compliance, and monetization – around concrete use cases, making it easy for target audiences to understand and engage. Brand and product now operate with the same level of precision, bringing clarity where there was once complexity.

Typographic elements with PP Neue Machina fonts
DJ with audience, yellow Seeqnc logo in the foregroundMockup shows website of Seeqnc

team

Stefan Ortmair

Viola Prüller

Patrick Wibmer

Flora Schweizer

Lea Hierzenberger

Jasmin Papadimitriou

Charlotte Jani

Fabian Weingartler