List Holding
about
For the 75th anniversary of List Holding, the focus wasn’t just on looking back – but also on the new horizons the group will explore together in the future. Right on time for the celebration, we launched a website that puts the family-run holding company and its many stories in the best possible light.
industries
Industry & Innovation
services
strategy
Research & Insights
Brand Strategy & Consulting
Brand Story
Brand Positioning
identity
Corporate Design
Logo Design
Typography & Color Concept
Visual Storytelling
Verbal Identity
Copywriting
Brand Book & Brand Guidelines
Photography & Visual Language
Illustration
experience
User Experience Design
User Interface Design
Visual Prototyping
Design Systems
Web Design
technology
Web Development
Immersive Web & 3D
CMS (Craft, Webflow, Contentful)
Infrastructure & Hosting
activation
Brand Communication
Brand Campaigns
Physical Brand Experiences
Brand Engagement
As a symbolic beacon of the group, spectral colors, light textures, and dynamic typography guide the brand design. In close collaboration, we also textually defined what the group stands for, what drives the people behind it, and how it all leads to a combination of innovation and craftsmanship that is truly one of a kind.
At the heart of the website are 13 stories – each one about personal strengths and shared success. A doormat tells a tale of arriving and moving forward, an Arnold statue stands for serious determination, and a traditional Austrian table shows that the only constant in life is change itself.
To expand the horizons of guests at the anniversary event, the personal stories were also brought to life in an analog exhibition. And together with Studio trueb (and 75 fluorescent tubes and high-pressure misting nozzles), we transformed the open-air atrium into a brand-aligned light experience.
team
Bernhard Gigler
Viola Prüller
Flora Schweizer
Christina Güttl
Charlotte Jani
Fabian Weingartler
Alexander Lang
Andreas Tinoco Lobo
Maren Gabler
Viktoria Rest
Patrick Wibmer
