Österreichische Apothekerkammer
About
What began as a request for an app design evolved into a comprehensive rebranding project for one of the country’s most important institutions.
Industry
Health & Healthcare
Services
strategy
Research & Insights
Brand Strategy & Consulting
Digital Product Strategy
Customer Journey Mapping
Brand Story
identity
Corporate Design
Logo Design
Typography & Color Concept
Visual Storytelling
Brand Book & Brand Guidelines
experience
User Research
User Experience Design
User Interface Design
Visual Prototyping
Design Systems
Native App Design
When the Austrian Chamber of Pharmacists approached us, the diagnosis was clear: it was time for a careful but effective rejuvenation—with a special focus on the digital sector. The result is a new corporate design that positions the Chamber of Pharmacists as a modern, accessible institution without diluting its core identity elements.
Das ikonische Apotheker-A ist ein wesentlicher Anker für die Wiedererkennung. Wir optimierten das Signet für eine bessere Lesbarkeit und den Einsatz in digitalen Medien.
The classic pharmacist red is used purposefully for the logo and interaction elements, while a newly developed pastel color palette adds freshness and a contemporary feel. Characteristic shapes derived from the “A” appear in the iconography as well as in image containers.
Mit der ApoApp bringt die Österreichische Apothekerkammer die Apotheke direkt aufs Smartphone. Parallel zum Rebranding konzipierten und gestalteten wir diese App von Grund auf – mit intuitiven User Flows und einer klaren Designsprache, die das neue Corporate Design zum Leben erweckt.
Team
Flora Schweizer
Lea Hierzenberger
Hana Salihodzic
Maren Gabler
Nils Emilio Peppler
Viola Prüller
Yuliya Hofer
What else we are proud of
