Experience Design

and user experience design

At dotsandlines, we design digital experiences that don’t just function — they inspire. Because we believe there’s a better solution for every interface. We specialize in user interface and user experience design for native apps, web applications, and websites.

User Research – Data-driven design as a foundation

Before we design, we dive deep. We analyze user needs and identify development potential — always with a data-informed mindset. Our user research expertise forms the basis of meaningful design decisions. Our research toolkit includes:

Research & Insights

User Interviews

Customer Journey Mapping

User Personas

Stakeholder Workshops

User Flow Optimization

Accessibility Analyse

Usability Audits

Experience Design – User-centered concept development

We translate insights from the research phase into smart user experience concepts. That means intuitive flows, clear structures, and seamless interactions. Great UX avoids frustration, creates delight, and builds loyalty — exactly what your digital product needs. Our experience design services include:

User Experience Design

Information Architecture

Wireframing

Interaction Design

Content Strategy

User Flows

Prototyping

Design Thinking Workshops

Interface Design – Aesthetic product design

We bring your brand’s visual identity to life and align it with a thoughtful user experience. Our goal is to create interfaces that not only look great but also work flawlessly — elegant, intuitive, and on-brand.

User Interface Design

Design Systems

Responsive Web Design

Native App Design

E-commerce & Webshop Design

Micro-interactions

UI Animation

Accessible Design

Qualitative User Testing – Validating before go-live

Using interactive prototypes, we conduct qualitative user tests with real target groups to validate product ideas and refine design decisions. This gives clarity and direction — with meaningful feedback straight from the market. We test and validate:

Guided User Testing

Interactive Prototypes (Click Dummies)

Iteration of Product Concepts

Market Validation

Target Group Interviews

good relations

1000things

A1 Digital

ASW Akademie

Ahorn Group

Apothekerkammer

Aussenministerium AT

Cape10

City Airport Train (CAT)

Crate DB

DMG Mori

Die Busenfreundin

Energie AG

Erste Bank

European Capital of Democracy

FK Austria Wien

Fenion

Forum Alpbach

Frauenthal

Generali

Gentics

Glacier

Hagleitner Hygiene

IKEA Austria

Infinity Media

Innotec

Intuescope

JKU

Kerner Maschinenbau

Kollitsch Invest

Kontext Klimainstitut

Lead Innovation

Lead Innovation

List Holding

Meissl

Novartis

ProQuinn

Purple Energy

RZL

Raiffeisenbank

Rosenbauer

SG Stern

Schachinger Logisitik

Sport Fleiss

Stargate Group

Sturm Energie

Suseya

TTTech

Uniqa

Universimed

Vienna Symphonic Library (VSL)

WKO Bold Community

Waagner Biro Stage Systems

Westbahn

Wiener Wohnen

World4you

durchblicker

moveblue

notarity

seeqnc

sleep2

smartlab

talentir

taxi.eu

trafficon

y.lab

ÖBV

ÖRAG

Österreich Werbung

Experience design is just one part of the solution

Experience design is only one aspect of our solution-driven approach. At dotsandlines, we create holistic solutions for people, brands, and digital products — from strategy and identity to technology and activation.

Ready for a better solution?

We’d love to support your digital transformation with our expertise in user interface and user experience design.